Victoria Doramus: The Philanthropic Business Woman

Victoria Doramus is known for her exceptional skills as a trend specialist. Her intuitive methods have allowed her to skillfully identify patterns in the market, especially in the fields of fashion, lifestyle and design. Victoria Doramus actively pursues many opportunities to experience different ways to help those in need through charitable volunteer work. Her diligence and level of professionalism are only matched by her charitable contributions. Victoria has been known to have a history of creative work where she provided valuable insights into marketing strategies. She has also been able to find innovative solutions along with the observation of market phenomena.

One of the ways in which the Philanthropist gives back is by volunteering at the Amy Winehouse Foundation. Here she is able to help educate the younger generation on the misuses of drugs. The organization focuses on supporting those that have already been affected by allowing them to use music as a way to express their emotions. This is a way to heal the unexpressed emotions in many youths.

Victoria also volunteers at the Room To Read Organization. This is where she helps low income families by ensuring that their children are capable of achieving the appropriate levels of literary capabilities. She has been a part of the cause for the benefit of over 12 million children. The organization has helped children in the countries of India, Vietnam, Nepal and South Africa. Room To Read has been helping children since its foundation in 2000.

Victoria Doramus also has a soft spot in her heart for animals. She volunteers at the Best Friends Animal Society. The organization was founded in 1984. Victoria helps to save the lives of animals that are scheduled to be put down. The options of neutering, adoption, fostering and TNR are the alternative solutions to putting animals down.

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Smart Marketing Technique for Hotels; Online Reputation Management

The hotel industry has become very competitive; its number of players has significantly grown, leaving customers spoil for choice!

As a businessman, in this ever tight competitive market, it is of utmost importance for you to constantly find effective ways of marketing of your business. This will ensure you are always a step ahead of your competitors and you make maximum profits.

Currently, one of the most effective ways you can explore is online reputation management.

According to a recent survey carried out by, just a one percent increase in the reputation of a hotel business led to a 1.4 occupancy growth rate and a 6.9 increase in the average daily rate (ADR). Therefore proper online reputation management guarantees you of increased revenue from your business.

Another study survey finding showed that the number of customers who search online for hotel services has increased from 3.5 million as recorded in 2014, to 8.4 million in 2016. Customers prefer searching online due to factors such as:

  • Customers can easily compare services rendered by different service providers.
  • It is cheaper and time-saving.
  • It’s accessibility despite the location.
  • It‘s ease and convenience.

It is, therefore, a smart business move to take advantage of this and invest in online reputation management. You can explore platforms such as Website, Facebook, Twitter, and LinkedIn among others.

It is important to note that when searching online customers lookout for:

Presentation of Services

How you present your services is very critical. It is what grabs and keeps a customer’s attention; you should make it as appealing as possible


Besides the general information about services rendered it is reported that most customers also look at reviews about the services provided in order to gain an insight of what to expect.

Encourage your customers to leave reviews. Listening to customers’ feedback will give you an insight of what to maintain or improve your services to make their experience unforgettable!

Ease in Accessibility

According to a Google report, easy to use and accessible sites are reported to attract more traffic. It is, therefore, advisable to invest in a good online site. You can get professional help to achieve this.